Designing Corporate Symbols, 1985 Graphis Binding: White Staples

Binding: White Staples

each with a distinctive and appealing cover

variations and a do and do nots

Yowls Bergner's drawings to Kafka

A deep blue border frames the spot colours nicely

Designing Corporate Symbols, 1985 Graphis Binding: White Staples"A good corporate symbol doesn't just appear from nowhere. It takes a great deal of time, thought and research to create a symbol which will accurately portray the personality and function of a company. There is a story behind every corporate mark." In Designing Corporate symbols, David E. Carter presents 148 outstanding corporate symbols and shares some of the stories and ideas behind them. Where other publications simply document, this