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"Rotating different messages helps people notice, remember, and engage with the information." Health warnings have played a major role in widely communicating the deadly risks of smoking over the past five or six decades, Hammond said, recalling an increase of calls coming in to the helpline to quit smoking when the picture warnings were introduced
It's constant, whenever theres progress in the legislative processes, he said
The aim of standardised packaging is to make all tobacco packs look less attractive to consumers, to make health warnings more prominent and to prevent packaging from misleading consumers about the harmful effects of tobacco
Victor DeNoble, describing animal studies that demonstrated the addictiveness of nicotine