This Tobacco Prevention Toolkit, developed by the Stanford REACH Lab, is comprised of a collection of curriculums, lessons, programs, and resources catered to prevent and reduce adolescent and young adult tobacco/nicotine use
For further information, visit www.iqos.com/legal 1 Based on third party sales data 2 PMI Financials or estimates, IQOS user panels and PMI Market Research as of July 2024
This is followed by the 25-44 age group at 12.6%, the 18-24 age demographic at 5.3%, and adults over age 65 at 8.3%
Tobacco is most often inhaled by cigarette, pipe, or cigar
The UK will be the third in the world to implement plain packaging