For well over a century, the tobacco industry has been selling smoke in America and abroad: marketing the very idea of smoking with the slick and calculated use of celebrity testimonials, promises of health benefits, memorable slogans, promotional sweepstakes, and more
Chillums are often decorated with intricate designs and patterns, and they are seen as a symbol of creativity and individuality
According to early evidence from the second half of 2025, the policy has had an immediate impact on consumer behavior
In 2023, PMI held about 12% of the total global cigarette market, according to Euromonitor International.** PMI leans heavily on its smoke-free narrative (while also boasting to investors: Were known for our global portfolio of leading cigarette brands.)
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