From Classic Ice Burst and Gold Flake capsule variants to Marlboro Ice Blast, Benson & Hedges menthols and Four Square Clove Crush, adult smokers now find a wide range of fresh, clove, herbal and double-burst options in paan shops, neighbourhood kiranas and quick-commerce apps across major cities. Behind this variety lies a serious reality: India is the worlds second-largest consumer of tobacco, with nearly three in ten adults using some form of tobacco and tobacco use causing an estimated one million or more deaths every year in the country
For example, a Truth Initiative study found that nearly 64 percent of Natural American Spirit smokers think the cigarettes are less harmful than other brands
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The packaging is characterised by a distinctive stark white packet with the brand name in a purple, blue, red, silver, white or green square
Property Atomic Chrome Cigarette Case Standard cardboard box Material Nickel-free metal Paper/cardboard Protection Optimal against shock and moisture Limited Capacity 16 pcs
