These three programs collectively represent the second largest allocation of Proposition 56 funding to a single entity after the largest allocation provided to the Department of Health Care Services (Health Care Services), whose programs we reviewed in a previous biennial Proposition 56 audit report

A bedroom-eyed woman wearing a paisley halter dress sits cross-legged on the floor, clutching a cigarette: Theres a little Eve in every woman. Mores ads used a subtle (or not so) female sexual pleasure campaign, though their leggy models dressed professionally, like a VS gal after her first promotion or on a solo vacation: "'I'm More Satisfied'", Whats the Point of a Cigarette Like That? Pure Pleasure. DAWN 120s, meanwhile, targeted a rugged womans-woman, donned in flannel, winning rodeos, catching trout: Taste the Triumph. These tableaus sprung from the marketing model that Virginia Slims introduced, and continued to useaspirational, historical, drawing from Second-Wave feminism ethosat least until the late 1980's
If you have ever wondered, Why is smoking so hard to quit? The answer lies in the science behind how nicotine rewires the brain and creates powerful cravings
Caponnetto P et al
The front panel features a raised lion motif placed within a circular medallion, symbolizing strength and royalty, surrounded by finely detailed scrolling foliage